As a diverse industry that requires flexibility when it comes to responding to changing consumer demands, the beverage manufacturing sector faces unique challenges. Especially given the expanding scale of sales operations thanks to globalization, beverage manufacturers need tools that will connect them with all of their sales representatives and dealers, no matter their physical proximity.
UpToMarket’s web-based solution will help you achieve optimal visibility within your channel, centralizing your sales processes, communications and simplifying your marketing efforts to achieve a consistent brand.
Whether you are a manufacturer of juices, soft drinks, energy drinks or alcoholic beverages, UpToMarket can help you better manage your channel so you can focus on what your business needs to grow.
How can UpToMarket help your business?
Coordinate and manage channel-wide and consumer-targeted marketing campaigns
With UpToMarket’s easy-to-use portal and website builder, automate marketing campaigns for different products or across specific markets and territories, and use our integrated web statistics tool to optimize your online content and better reach your audience. Build communities online by integrating social media channels in order to better engage your customers and generate sales.
Improve communication within your channel
Use UpToMarket’s social module to better communicate with your sales representatives and channel managers: start discussions, share news and create groups with specific permissions, such as rights to publish, view and share information in order to efficiently identify issues and resolve them as quickly as possible.
Track your partners’ sales performance
Keep your partners’ sales information updated and access their complete histories using UpToMarket’s integrated PRM tool, and easily generate accurate sales forecasting reports and compare the performance of your key players over time and with specific products or markets to better identify their strengths and weaknesses.